Choosing cyber insurance isn’t about grabbing the cheapest premium. It’s about matching coverage to the way your business actually operates and where you’re exposed. This post walks through a practical 6-step framework: start by sizing up your risk profile (data volume, vendors, downtime impact, and contract requirements), then confirm the “must-have” coverages like ransomware/extortion, breach response, business interruption, legal defense, regulatory fines, and social engineering. It also explains the fine print that trips companies up most, including sub-limits, waiting periods, and common exclusions like failure to maintain security or nation-state/war wording, so you can set limits that won’t come up short when it matters.